Success Story 1 – Le’Nest Hospital for Women & Child Care
From Local Clinic to Global Healthcare Brand & Content Powerhouse
About Le’Nest Hospital for Women & Child Care
Le’Nest Hospital — for Women & Child Care, founded and led by the renowned Gynaecologist & Obstetrician Dr. Mukesh Gupta, along with Pediatrician Dr. Pallavi Gupta — was traditionally a trusted name in Mumbai’s healthcare space.
“A boutique hospital offering personalized care, known in its neighbourhood — but only through word of mouth, offline reputation, and limited reach.”
The Challenge
Like many legacy healthcare practices, Le’Nest Hospital was operating within a confined offline model:
Brilliant Doctor. Limited Stage.
The Vision & Strategy
Instead of waiting for the world to discover Dr. Mukesh Gupta, we built a digital strategy that transformed Le’Nest into a global brand — before online healthcare became a norm during COVID.
This wasn’t just digital marketing. This was Brand Transformation.
What We Did — The Growth Levers
Personal Branding for Dr. Mukesh Gupta
- Positioned him as a Global Educator & Voice for Women’s Health
- Built a relatable & educational content strategy
- Converted years of experience into mass-impact content
- Made his expertise visible to the world
YouTube Launch & Organic Growth
- From 0 to 400K+ subscribers organically
- Content on pregnancy, women’s health, parenting, fitness, etc.
- Built global audience trust
- Created a passive income stream via monetization
Early Adoption of Online Consultation (Pre-Lockdown Era)
- Built online consultation system before COVID hit
- Enabled consultations for patients across Europe, Gulf, Africa & remote India
- Structured virtual appointments, payment gateways, and pre-consultation processes
- Converted geographical boundaries into a global patient base
Patient Relationship Management & Retention
- Built a full ecosystem of care beyond just consultation
- Automated patient reminders and follow-up systems
- Built loyalty through educational WhatsApp groups & series
- Created a community feeling that kept patients connected to Le’Nest even after delivery or consultation
Infrastructure & Program Expansion
As patient flow increased — we expanded the physical and service capacity of the hospital:
- Infrastructure revamp to manage growing patient inflow
- Structured & designed impactful workshops:
- Antenatal Workshops
- School & College Awareness Program
- Corporate Wellness Workshops
- Parenting Seminars
- Breastfeeding Awareness Series
Positioned Le’Nest as not just a hospital — but an Education & Impact Centre for Women & Families
The Results → Numbers That Speak
- YouTube Subscribers
- Patient Reach
- Revenue Streams
- Brand Perception
- Infrastructure
- 0
- Local
- Only Clinical Fees
- Clinic Doctor
- Single Location
- 400,000+ Organic
- Global (Europe, Gulf, Africa, India-wide)
- Consultation + YouTube Ads + Workshops
- Global Expert, Content Creator, Thought Leader
- Monthly cash from in-house events
Impact Beyond Revenue
Final Line
We didn’t just grow Le’Nest Hospital’s Revenue.
We grew its Reputation, Reach, and Relevance in the modern digital world.
